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It's also a staple for video applications, covering essential establishing shots and much more.\u003cbr\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":40514819588159,"sku":"209371","price":996.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0253\/6459\/4751\/products\/23b454412a4d68184e4155da006275a3.jpg?v=1581020743"},{"product_id":"nikon-z-50mm-1-8-s","title":"Nikon Z 50mm f\/1.8 S Lens","description":"\u003ch1\u003e\u003cstrong\u003eNikon Nikkor Z 50mm f\/1.8 S Lens\u003c\/strong\u003e\u003c\/h1\u003e\n50mm prime. An icon. Visionary perspective. Versatile focus depth. Capable of delivering striking, decisive images in nearly any light. Ideal for all manner of videos. The definition of a \"go to\" lens. It should be no surprise that Nikon chose the 50mm to be among the first of a new generation of superb NIKKOR Z lenses. And in doing so, have achieved a 50mm f\/1.8 unlike any before it.\u003cbr\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":40563519651903,"sku":"208910","price":469.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0253\/6459\/4751\/products\/d9483077b58d6d02cb50bc70f2f24851.jpg?v=1663006094"},{"product_id":"nikon-z-35mm-1-8-s","title":"Nikon Z 35mm f\/1.8 S Lens","description":"\u003ch1\u003e\u003cstrong\u003eNikon NIKKOR Z 35mm f\/1.8 S Lens\u003c\/strong\u003e\u003c\/h1\u003e\n35mm prime. A desert-island lens for many. Wide enough to nail the view. Shallow enough to draw out subjects. Fast enough to make the impossible possible. And so sharp...just utter unwavering sharpness. 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Elevated by a new Multi-Focus System, next generation lens flare correction and advanced S-Line features and functionality, the NIKKOR Z 24-70mm f\/2.8 S is a must-have lens that marks the sweet spot of performance, precision and optical superiority.\u003cbr\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":40545280917567,"sku":"209137","price":1996.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0253\/6459\/4751\/products\/f4704cf790d112d9dfbf09483075e2cd.jpg?v=1663006319"},{"product_id":"nikon-coolpix-p950","title":"Nikon Coolpix P950 Superzoom Camera","description":"\u003ch1\u003e\u003cstrong\u003eNikon Coolpix P950 Point \u0026amp; Shoot Camera\u003c\/strong\u003e\u003c\/h1\u003e\nThe 83x optical zoom of the COOLPIX P950 covers an incredible focal-length range, from wide-angle 24mm to super-telephoto 2,000mm and everything in between. With a zoom this powerful, you can capture distant subjects far beyond the reach of an ordinary camera—from birds and other animals in the wild, to distant landscapes, aircraft and even planets. Dynamic Fine Zoom, an enhanced digital zoom that effectively doubles the reach to a 4,000mm, allowing for even greater zoom potential. At the other end of the spectrum, macro photography can be captured as close as approx. 1cm\/0.4in. 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Its angle of view excels at landscape and wide interior shooting, while its speed makes it superb for environmental portraits with lush, soft backgrounds and low light shots that are sharp and clean with faithful point light reproduction. And the NIKKOR Z 20mm f\/1.8 S is truly cinematic with video enhancements that ensure silent autofocusing without breathing, and smooth aperture and ISO control.\u003c\/span\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":40546054144063,"sku":"209566","price":1046.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0253\/6459\/4751\/products\/209566.jpg?v=1663006127"},{"product_id":"nikon-z-14-24mm-2-8-s","title":"Nikon Z 14-24mm f\/2.8 S Lens","description":"\u003ch1\u003e\u003cstrong\u003eNikon NIKKOR Z 14-24mm f\/2.8 S Lens\u003c\/strong\u003e\u003c\/h1\u003e\nThe views through the NIKKOR Z 14-24mm f\/2.8 S are simply epic. Ultra-wide perspectives that challenge our sense of scale. Clarity that transports you. A level of detail you have to see to believe. All in the shortest, lightest and most versatile 14-24mm f\/2.8 constant aperture zoom available. Optimized for landscapes, cityscapes, night skies, architecture, interiors and environmental portraits—this is the lens for taking it all in.\u003cbr\u003e\n\u003cbr\u003e\nThe NIKKOR Z 14-24mm f\/2.8 S is smaller and lighter than any comparable lens. It's easier on your back, arms and tripod. It takes up less room in your bag, so you'll be more likely to take it everywhere you go. And it's superbly balanced on a Z camera for composing in the moment.\u003cbr\u003e\n\u003cbr\u003e\n*Among interchangeable zoom lenses for full-frame (Nikon FX-format) digital cameras with interchangeable lenses with a focal range beginning at 14 mm or lower, and a constant maximum aperture of f\/2.8 throughout the zoom range, available as of September 16, 2020. 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Its wide enough for street work, landscapes and interiors but tight enough for authentic portraits and candid shots. It has a fast f\/2 maximum aperture that powers through low lighting, helps freeze fast action and separates your subject from the background with a beautiful bokeh effect. 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